Glossary

Revenue Cycle Management (RCM)

Short Definition: The end-to-end financial process clinics use to track patient care from the initial appointment request through final payment collection.

Revenue Cycle Management (RCM) encompasses every administrative and clinical function that contributes to the capture, management, and collection of patient service revenue. In a rehab or chiropractic setting, the cycle begins long before a claim is sent; it starts with eligibility verification and authorization management during intake. It then moves through charge capture (clinical documentation), claim scrubbing and submission, payment posting, and finally, denial management.

Because therapy involves recurring visits over a long duration, RCM is uniquely complex. A single missed authorization or a documentation error upstream (like a missing modifier) can trigger a chain reaction of denials downstream. Effective RCM relies on a "clean claim" strategy—ensuring data accuracy at every touchpoint so that the billing team spends their time managing revenue rather than fixing preventable errors.

Why it matters

RCM directly affects cash flow. Weak RCM processes result in delayed payments, missed revenue, and high burnout for billing teams trying to fix errors.

Pro Tip:

If you can't see your underpayments, you can't fix them. RCM works best when issues are caught early. Upstream accuracy in documentation and scheduling prevents downstream billing nightmares.

FAQ

  • Is RCM only a billing function? No. Billing is just one part of the cycle. RCM is a cross-functional process that involves the front desk (intake/authorizations), the clinical team (coding/documentation), and the billing team (claims/collections).
  • Can small clinics benefit from RCM tools? Yes. Smaller practices often see outsized gains by automating manual work and catching denials early.
  • What is the most common cause of RCM failure? Most denials are "front-end" errors. Inaccurate data entry during intake, failing to verify insurance, or treating a patient past their authorized visit limit are the primary drivers of lost revenue.

Should I outsource my RCM? It depends on your internal resources. However, even if you outsource, you need software that gives you visibility into your financial health rather than a "black box" where you lose track of your metrics.

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